Book contribution about Events and integrated communication

Brigitte nut tree & Thorsten William/Eventagentur trendhouse, Munich - Trendhouse gives statement for integrated communication!

Events and integrated communication - illusion or truth

In the book Event & marketing 3 place Brigitte nut tree and Thorsten William of the residents of Munich Eventagentur trendhouse, viewpoints about Events in communication-mix.

Everyone talks about it. integrated communication! But one practices it really, functions it at all Over a study accomplished by the agency the two authors arrived at a ernchternden result and give new mental impetuses, how this phantom can become reality nevertheless.

The book Event & marketing 3 covers 231 pages of 17 authors, with numerous illustrations and diagrams and is immediately in the trade for 68 euro available. ISBN 978-3-86641-062-6

Trendhouse provided beyond that in the last year with the conception triumph Fashion Cup during the football world championship for attention. So could with the Modenschau by soccer game he women over 180 million PR-contacts world-wide be generated. Among other things the agency conceives also graduation and sales promotion measures for customers such as Ray Ban, M-net or BOSS and arranges just as Events in the Premiumsegment, as for example the 200 year ceremonies of the Brockhaus publishing house.

trendhouse EventMarketing GmbH
Thorsten William
Osterwaldstr. 10
80805 Munich
Tel. 089/368 498-0
Fax 089/368 498-88
thorsten.wilhelm@trendhouse.de
www.trendhouse.de

The Eventagentur trendhouse EventMarketing with seat in Munich, is a European-wide acting Full service Dienstleister, which serves the following ranges of live-communication: Corporate Events, Public Events, media Events, graduation/sales promotion, congresses, Exhibition/fairs and Incentives.

Here each discipline a specialized project manager manages, who provides with much love for the detail for emotionalisierende Event experiences!

The team behind trendhouse is conception and conversion-strongly and offers beyond that a high communication understanding and consulting authority, if it around the integration of the discipline Event in totalcommunication-mix goes.

Logistic services, like CI-quality controls in the retail trade, Merchandising and host meal co-ordination, as well as diagram and production in the house, represent a further and own authority of the agency.

Since 2006 the Eventagentur maintains also an office in Padua/Italy.

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